A comprehensive guide to understanding feed economics and making informed nutrition decisions for your horse

When standing in the feed store aisle, it’s natural to compare bag prices. A $59.95 feed seems expensive next to an $$37.49 option. But this comparison tells only part of the story – and often leads to costly decisions that waste money while providing inferior nutrition.

Understanding the true economics of horse feeding requires looking beyond sticker prices to daily feeding costs, nutritional value, and long-term health outcomes. Here’s everything you need to know about making smart feeding decisions based on real value, not just bag price.

The Bag Price Trap: Why First Impressions Mislead

The Psychology of Price Comparison

Our brains are wired to make quick comparisons. When we see two feed bags side by side – one priced at $37.49 and another at $59.95 – the immediate assumption is that the lower-priced option saves money. This mental shortcut works for many purchases, but horse feed operates by different rules.

Understanding the true economics of horse feeding requires looking beyond sticker prices to daily feeding costs, nutritional value, and long-term health outcomes. Here’s everything you need to know about making smart feeding decisions based on real value, not just bag price.

The Hidden Variables

Bag price alone doesn’t account for:

  • Feeding rates: How much you need to feed daily
  • Nutrient density: How much nutrition each pound provides
  • Digestibility: How much your horse actually absorbs
  • Filler content: Ingredients that add weight but little value
  • Processing quality: How ingredients are prepared for optimal absorption

Breaking Down Real Feeding Costs

The Daily Cost Formula

True daily cost = (Bag price ÷ Bag weight) × Daily feeding amount

This simple calculation reveals the actual economics of any feeding program.

Real-World Example: The $920 Annual Difference

Let’s examine two common scenarios:

Feed A: "Budget" Option
  • Bag price: $37.49 for 50 lbs
  • Cost per pound: $0.75
  • Required daily amount: 7 lbs
  • Daily cost: $5.25
  • Annual cost: $1,916
Feed B: "Premium" Option
  • Bag price: $59.95 for 44 lbs
  • Cost per pound: $1.36
  • Required daily amount: 2 lbs
  • Daily cost: $2.73
  • Annual cost: $996
  • Annual savings: $920

The “expensive” feed actually costs less to use – and this doesn’t account for the superior nutrition your horse receives.

Close up of Hygain feed

Why Premium Feeds Require Less: The Science of Nutrient Density

Processing Makes the Difference

Not all feed processing is created equal. Traditional methods like steam flaking or pelleting prepare ingredients adequately, but advanced processing technologies can dramatically improve nutrient availability.

Steam Processing Results:
  • 60-70% starch digestibility in the small intestine
  • Remaining starch ferments in the hindgut
  • Less efficient nutrient utilization
Advanced Processing (Micronization) Results:
  • 85-95% starch digestibility in the small intestine
  • Minimal hindgut fermentation
  • Superior nutrient absorption

This improved digestibility means horses extract more nutrition from each pound of feed, requiring smaller portions to meet their needs.

The Filler Factor

Many conventional feeds rely on inexpensive fillers to reduce manufacturing costs:

  • Rice hulls: Provide fiber but minimal nutrition
  • Wheat middlings: Moderate protein but high in less digestible components
  • Corn cobs: Cheap fiber source with little nutritional value

Premium feeds eliminate or minimize fillers, concentrating nutrition into every pound. While this increases the cost per pound, it reduces the pounds needed, often resulting in lower daily costs.

Ingredient Quality Impact

Conventional Protein Sources:

  • Soybean meal: Inexpensive but can cause allergic reactions
  • Alfalfa meal: Variable quality depending on processing
  • Standard grains: Adequate nutrition but higher starch content

Premium Protein Sources:

  • Australian Lupins: High protein, low starch, superior digestibility
  • Carefully selected grains: Lower starch varieties, better processing
  • Specialized supplements: Targeted nutritional support

These premium ingredients cost more per pound but provide superior nutritional value, allowing for reduced feeding rates.

The Hidden Costs of "Cheap" Feed

Veterinary Expenses

Poor nutrition doesn’t just waste money on feed – it can create expensive health problems:

Digestive Issues:

  • Colic episodes: $1,000-$10,000 per incident
  • Ulcers: $500-$2,000 for treatment
  • Chronic digestive problems: Ongoing veterinary costs

Metabolic Problems:

  • Laminitis treatment: $1,500-$5,000+
  • Insulin resistance management: Long-term medication costs
  • Obesity-related issues: Multiple health complications

Performance Issues:

  • Reduced athletic ability affects competition earnings
  • Poor coat condition impacts show ring success
  • Inconsistent energy levels limit training progress
Supplement Stacking

When base nutrition is inadequate, horse owners often add multiple supplements to fill gaps:

  • Joint supplements: $50-$150/month
  • Digestive aids: $30-$80/month
  • Coat and skin support: $25-$60/month
  • Energy boosters: $40-$100/month

A high-quality base feed often eliminates the need for multiple supplements, providing comprehensive nutrition in a single product.

Making Informed Feeding Decisions

Questions to Ask Your Feed Dealer
  1. What’s the recommended daily feeding rate for my horse’s size and activity level?
  2. What processing methods are used in manufacturing?
  3. What’s the starch content, and how does it compare to other options?
  4. Are there any filler ingredients, and what purpose do they serve?
  5. What’s the guaranteed analysis, and how does it translate to actual nutrition?
Calculating Your True Costs

Create a simple spreadsheet to compare feeds:

  • Column A: Feed name and bag price
  • Column B: Bag weight and cost per pound
  • Column C: Recommended daily feeding amount
  • Column D: Daily cost calculation
  • Column E: Monthly and annual projections

This visual comparison often reveals surprising results that challenge initial price impressions.

Trial and Evaluation Period

When switching feeds, plan a proper evaluation period:

  • Month 1: Gradual transition and initial observations
  • Month 2: Full feeding rate and detailed monitoring
  • Month 3: Final evaluation of results and costs

Track both financial costs and horse condition throughout this period.

The Long-Term Investment Perspective

Health as an Investment

Proper nutrition is preventive healthcare. While premium feed costs more upfront, it often prevents expensive health issues down the road. Consider nutrition as:

  • Insurance against digestive problems
  • Investment in performance capability
  • Foundation for long-term health and longevity
Performance Return on Investment

For competitive horses, nutrition directly impacts:

  • Training consistency: Better energy and recovery
  • Competition results: Improved performance and placings
  • Career longevity: Reduced injury risk and faster recovery

These performance benefits often justify higher feed costs through improved earnings and reduced veterinary expenses.

Quality of Life Considerations

Beyond economics, proper nutrition affects:

  • Horse comfort and happiness
  • Ease of management for owners
  • Confidence in providing excellent care

These intangible benefits have real value for horse owners who prioritize their animals’ well being.

Practical Implementation Strategies

Starting Your Cost Analysis
1. Gather current feeding information:
  • Current feed brand and bag price
  • Daily amount fed
  • Any supplements currently used
2. Research alternative options:
  • Compare feeding rates for different quality levels
  • Calculate daily costs for each option
  • Consider nutritional completeness
3. Factor in total program costs
  • Base feed costs
  • Supplement requirements
  • Estimated veterinary savings
Working with Nutrition Professionals

Equine nutrition advisors can provide:

  • Objective feed comparisons
  • Customized feeding recommendations
  • Cost-benefit analysis for your specific situation
  • Ongoing support during feed transitions

Professional guidance often pays for itself through optimized feeding programs and reduced trial-and-error costs.

Common Misconceptions About Feed Economics

“More Expensive Always Means Better”

While price often correlates with quality, it’s not absolute. Some factors that can skew this relationship:

  • Brand marketing costs
  • Regional distribution expenses
  • Specialty formulations for niche markets

Always evaluate feeds based on ingredients, processing, and feeding rates rather than price alone.

“My Horse Does Fine on Cheap Feed”

“Doing fine” isn’t the same as “thriving.” Horses are remarkably adaptable and can survive on suboptimal nutrition. However, subtle signs of inadequate nutrition include:

  • Dull coat despite good care
  • Inconsistent energy levels
  • Slow recovery from exercise
  • Frequent minor health issues
“Small Differences Don't Matter”

Small daily differences compound over time:

  • $0.50/day difference = $182/year
  • Multiply by multiple horses for significant impact
  • Factor in health and performance benefits

These “small” differences represent meaningful savings and improved horse welfare.

Conclusion: Making Smart Feeding Decisions

Understanding feed economics empowers horse owners to make informed decisions based on value rather than price alone. The cheapest bag rarely provides the best value, while the most expensive option isn’t always necessary.

Focus on:

  • Daily feeding costs, not bag prices
  • Nutritional completeness and quality
  • Processing methods and ingredient selection
  • Long-term health and performance outcomes

Remember that your horse’s nutrition affects everything from daily energy levels to long-term health and performance. Investing in quality nutrition often pays dividends through reduced veterinary costs, improved performance, and the satisfaction of providing excellent care.

The next time you’re comparing feeds, look beyond the bag price. Calculate the daily costs, consider the nutritional value, and factor in the long-term benefits. Your horse – and your wallet – will thank you for making informed decisions based on true value rather than initial impressions.

For personalized feeding recommendations and cost analysis for your specific situation, consult with qualified equine nutrition advisors who can evaluate your horse’s individual needs and provide customized solutions.